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New Name for Faber Halbertsma Group Companies

18 Mar, 2019 | published at 12:35 CET

From today, the names of the companies that belong to the Faber Halbertsma Group will change. The name 'Pooling Partners' disappears. The new group branding was heralded with a strike on the gong during the opening ceremony of Euronext Amsterdam on Monday 18 March.

Faber Halbertsma Group is a market leader in Europe in the supply of sustainable wood packaging products and pallet-pooling services, which contribute to a circular economy. The originally Dutch family business has an annual turnover of €324 million with around 840 employees.

Stan Peeters, CFO of Faber Halbertsma Group, struck the gong at the opening of the new trading day at Euronext Amsterdam, thereby announcing the new name.

Proud of its own strength
The abolition of the name Pooling Partners translates into a clear focus on the positioning of the individual brands in the market, while retaining the group’s image. The rebranding will ensure that the companies can concentrate more on the things they excel at. The step of creating clarity in the structure of the company names reflects the focus on simplicity. By representing the group visually as a unit, each company will strengthen the position of the others. IPP, PAKi, PRS and vPOOL are the main companies that are active within the Faber Halbertsma Group, supplemented by a number of production companies.

The new website is also live from today, providing a good overview of developments within the Faber Halbertsma Group and the possibilities offered by the subsidiaries.

More information: www.faberhalbertsmagroup.com.

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About the Faber Halbertsma Group
Faber Halbertsma Group, a Dutch family business with a history that dates back to 1891, is a leading supplier of sustainable, circular packaging products and pooling services. Every day, employees are looking for new, innovative ways to provide sustainable, high-quality solutions for packaging needs. Faber Halbertsma Group has various subsidiaries, each with its own specialism in pooling or production. Our production companies make and sell pallets, boxes and other packaging solutions for a wide range of sectors and applications. Naturally, these products are also used by the pooling networks which are part of the Faber Halbertsma Group: IPP, PAKi, PRS and vPOOL.

 

Faber Halbertsma Group promotes a circular, sustainable economy, focused on finding a perfect balance between People, Planet and Profit. We produce and repair over 20 million pallets and boxes per year, from PEFC™ and FSC®-certified wood that comes from sustainably managed forests.

The company has an annual turnover of €324 million and employs around 840 people.
More information: www.faberhalbertsmagroup.com.

Note for editors
For more information or to request an interview:
Faber Halbertsma Group
Frans Colthoff, Manager Corporate Marketing & Communication
Prinses Beatrixstraat 35, 4024 HL Eck en Wiel, The Netherlands
Tel. +31 (0)6 5598 5588
E-mail: f.colthoff@faberhalbertsmagroup.com