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850 reasons to celebrate partnership

13 Sep, 2020 | published at 12:59 CET

IPP extends distribution deal with pork and seafood production giants

A newly-combined business that epitomises the UK’s growing love affair with ‘surf and turf’ delicacies has created a new recipe for success in its supply chain, in the form of another partnership that is serving up an equally palatable treat.

We're delighted to announce we have signed a contract extension with the Eight Fifty Food Group, the parent company of a £1.2 billion merger between meat processing giant Karro Food Group and household brand Young’s Seafood, two businesses it already operated with  

The exciting and ambitious venture sees the employment of 5000 people across the two distinct brands, but harnesses the efficiencies and synergies of one unique supply chain.

CEO of the new Eight Fifty Group, Di Walker, said: “Our new name was co-created with colleagues from across the Karro and Young’s businesses and stems from there being approximately 850 acres in one square nautical mile and as such represents the unity of land and sea and the two important protein categories that make up our business.

“It also reflects the coming together of Karro and Young’s into a new group and our ambitious plans to grow the two businesses, as well as pursuing further growth in protein food categories currently experiencing significant growth.”

In the past 12 months, the Eight Fifty Food Group has delivered almost one million pallets of seafood and pork products into UK supermarkets.

Based on a close relationship with our key account manager, Stuart Lockley, Eight Fifty Food Group is now working on a project to streamline its pallet management process and improve operational efficiencies.

This will see a shift to a more automated method of dispatching pallets and a reduction in time spent on administration.

Gail Frost, head of procurement at Eight Fifty Food Group, said: “The switch was easy when we first moved over to IPP and we have always found its system easy to use.

 “IPP are real people - they wanted to understand our business from the get-go and actively help to suggest ways in which we can mutually benefit. We are delighted to be extending our relationship with them.”

Phil Storer, UK Director for IPP, said: “Our relationship with Eight Fifty Food Group is based on being open, transparent and collaborative and we’re very pleased to be continuing with them.

“The success of the partnership shows there is another of doing business – and it works. Regardless of the size of the customer, delivering a personal service is key to winning trust and getting results.”

For more information on Eight Fifty Food Group, visit